Kambi is a B2B supplier of sports betting technology to the gaming industry. Growing at a rapid rate, the decision was made to dedicate some time to improving the brand’s visual identity. Up until that point the guidelines consisted of a two page word document. A new logo was created; along with new fonts; colour palette; infographics; photographic style; graphic devices; corporate stationery; and communications campaign design.
Produced whilst Head of Design at Mosaic Creates.